business strategies and policies / environmental scan on the automotive industry

write an environmental scan: automotive Industry Overview
part 1.1 1.1 Introduction
What is the purpose of the report?  How will it be used?  What industry is being analyzed?  What are the assumptions and boundaries made?
What are the major products/services?  Who are the customers? Which companies are involved? Are there other stakeholders? What are the major concerns?  Include Five Forces, PEST and PESTEL analysis with graphs and detailed information on stats. 
What threats is the industry under?  This section should be connected to the analyses completed.


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