Schiller International University CRM at Minitrex Case Study Discussion Questions

the CRM at Minitrex Case Study on pages 243-245 in the textbook. Answer the Discussion
Questions below of the Case Study.

Note: I have attached the text book and need this assignment with quality
in APA format, should be 3 to 4 pages
and no plagiarism. Mainly focusing on good contain of work and this will be
submitted to the Global Reference Database so please make sure no plagiarism.

Need to write
case study as below,


1. Explain how it is
possible for someone at Minitrex to call a customer and not know

(a) that this is a
customer and (b) that this is the third time this week that they had

been called.

2. Outline the steps
that Bettman must take in order to implement CRM at Minitrex. In

your plan be sure to
include people, processes, and technology.



Note: Minimum 3
to 4 references must be use


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